Product Marketing Specialist
Reports to: Product Marketing Manager
Location: Seoul, South Korea
Our mission to positively impact people's lives every day in every home around the world allows our employees to
be thinkers and tinkerers, designers and doers, creators and number crunchers, makers of things they love.
Shark Ninja is expanding our APAC business and scaling it rapidly. Our two brands, Shark, and Ninja, have enjoyed
unprecedented growth in the past 5 years, driven mainly by the very strong innovation pipeline on both brands.
Given this success in our existing markets, Shark Ninja has embarked on a bold plan for growing APAC business, in
which Korea plays a critical role. We have taken over this market from our distributors, so that we can run them
directly and drive strong growth, behind innovation and investments.
As we continue to grow, we are looking for a Product marketing specialist to join our team. This role will be based
in Korea.
Key Responsibilities:
Consumer-Centric Focus:
Assist in conducting market research to analyze consumer ratings, identify customer needs, assess market
trends, and evaluate the competitive landscape
Product Localization:
Assist Product Marketing Manager to ensure new products are delivered on time.
Assist in the development of on-box and in-box collateral within global guidelines.
Assist Product Marketing Manager with product-related information, such as product demonstrations,
troubleshooting guide, FAQ and after-service needs.
Required Attributes & Skills:
Experience: At least 1-2 years of product experience, ideally in product development or implementation.
Experience in consumer electronics or related industries is a plus.
Education: A Bachelor’s degree or equivalent in Business Administration, Marketing, or an Engineering-
related field.
Skills:
o Ability to contribute to project management and collaborate with cross-functional teams to
implement product strategies.
o Basic analytical and financial skills to support product strategy development.
o Strong communication skills in both Korean (for translations and proofreading) and English
(speaking, reading, and writing). Daily communication with the Boston head office will require
effective English proficiency.
o Ability to work with the Marketing Communications team to maintain consistency in messaging
and tone.
o A collaborative and flexible approach, with the ability to adapt to changing priorities and work in
ambiguous situations.
Travel Requirements: Occasional travel may be required.
Reports to:
Product Marketing Manager
Your role in leading our success drivers & representing our unique mindset:
Lead us to be “RARELY SATISFIED”
Make things better each day; “PROGRESS OVER PERFECTION”
Use your knowledge of our consumer, understand that “DETAILS MAKE THE DIFFERENCE,”
Deliver something great; “WINNING IS A TEAM SPORT”
Be clear and honest, “COMMUNICATING FOR IMPACT.”
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https://www.linkedin.com/jobs/view/4126499551/